Estelle Visser Photography
BRANDING, WEB DESIGN, WEB DEVEOPMENT
Estelle Visser Photography is a South African photographer who needed branding and web design that elevated her business and appealed to new clients. I can honestly say this project started with a completely different direction to the one we ended up with. Being in such a heavily saturated industry required out of the box thinking for each brand while ensuring they absolutely love the end result.
brand design
Estelle wanted a brand that would set her apart from competitors and stand the test of time. Something that was simple and effective, no trends that would fade or flashy visuals. We achieved this by using two timeless fonts to create a very simple primary logo and icon.
web design and development
For Estelle’s website we went for a very simple and light layout, something that would be a platform for her images to be the showcase and not take away from them. In addition to having a website that showcased her work and allowed clients to book in with her, Estelle also asked that she would be able to do write-ups on shoots she wanted to showcase and we added on a blog for her to do just that.
